PPC Agency London
FOCUS ON DIGITAL IS THE PPC AGENCY LONDON THAT DELIVERS RESULTS TIME AND AGAIN
PPC (Pay Per Click) is the fastest approach to getting your website in front of clients. A well-researched, targeted campaign will provide rapid ROI, allowing your firm to take off.
LONDON PPC SERVICES
Pay-per-click advertising allows businesses to accelerate their visibility efforts by paying to have their advertisements displayed for relevant search phrases. PPC may be a highly appealing and successful option to organic SEO, which often takes a bit longer to deliver results for new businesses or those just getting started with digital marketing.
Focus on Digital is a professional PPC management agency specializing in skilled PPC services with a quick return on investment. By developing well-researched and highly focused campaigns, we’re able to provide immediate victories that provide our customers with the confidence and financial resources they need to launch their development plans.
We’re delighted to provide PPC support as part of our strategy as an established digital marketing business in London, helping our customers stand out in the SERPs, attract the interest of more people, bring more traffic to their website, and eventually enhance sales.
EXPERTISE THAT HAS BEEN TRIED AND TESTED - REGARDLESS OF YOUR SECTOR OR SIZE
Our seasoned PPC professionals have assisted organizations from start-ups to blue chips across various sectors. Our results speak for themselves.
DATA DRIVEN PPC AGENCY LONDON
As a leading PPC agency in London, we are delighted to provide our clients with a completely comprehensive PPC management that covers all of the important areas required to produce effective results:
The Benefits of Professional PPC management for Your London Business
Paid search, or PPC advertising, can be a highly effective way to drive targeted traffic to your website and generate leads and sales for your business. A professional PPC management agency can help you maximize the return on your investment by creating and managing effective PPC campaigns that reach your ideal audience and drive conversions.
Some of the benefits of a professional PPC campaign for your London business include:
Targeted advertising: With PPC , you can target specific keywords and demographics to ensure that your ads are being seen by the right people at the right time. This means you can reach a highly qualified audience that is more likely to convert into customers.
Measurable results: PPC campaigns are highly measurable, so you can track the performance of your ads and see exactly how they are performing in real-time. This allows you to make informed decisions about your marketing efforts and optimize your campaigns for better results.
Cost-effective: PPC allows you to set a budget and only pay when someone clicks on your ad, which means you only pay for the traffic you receive. This makes it a cost-effective way to drive targeted traffic to your website and generate leads and sales.
Quick results: Unlike SEO, which can take time to show results, PPC can deliver quick results as your ads can start appearing almost immediately after setting up your campaign. This makes it a great option for businesses that need to generate leads and sales quickly.
Flexibility: With PPC , you have control over your budget, targeting, and ad copy, which means you can easily adjust your campaigns to meet your business goals and objectives. This flexibility allows you to make changes and optimizations in real-time to ensure that your campaigns are performing at their best.
Maximizing Your ROI with a Professional PPC Agency London
Pay-per-click (PPC) advertising can be a highly effective way to drive targeted traffic to your website and generate leads and sales for your business. However, it can also be complex and time-consuming to manage PPC campaigns on your own, especially if you don’t have the necessary expertise or resources. This is where a professional PPC Agency in London come in.
A professional PPC agency in London can help you maximize your return on investment (ROI) by creating and managing effective PPC campaigns that reach your ideal audience and drive conversions. They have the expertise and resources to research and select the most relevant keywords, create compelling ad copy, optimize your campaigns for mobile devices, and measure and analyze the performance of your ads.
Professional paid search can also help you save time and money by managing your campaigns on your behalf. This allows you to focus on running your business, while the PPC agency handles all the technical aspects of your campaigns.
In addition, a professional PPC Agency can help you stay up-to-date with the latest trends and changes in the PPC industry, such as new ad formats, algorithms, and tools. This ensures that your campaigns are always optimized for maximum performance.
Overall, a professional PPC campaign can be a valuable investment for your business, as they can help you drive targeted traffic to your website, generate leads and sales, and maximize your ROI.
How a PPC Agency in London Can Boost Your Brand Awareness
Pay-per-click (PPC) advertising is a powerful tool for boosting your brand awareness in London. A PPC agency in London can help you reach a highly qualified audience by targeting specific keywords and demographics, and creating compelling ad copy that showcases your brand’s unique value proposition.
With PPC, you can control where and when your ads are shown, which allows you to reach your ideal audience at the right time. For example, if you are a restaurant in London, you can target keywords related to “dining out in London” and show your ads to people searching for restaurants in the city.
A PPC agency in London can also help you optimize your campaigns for mobile devices, which is increasingly important as more and more people use their smartphones to search for products and services. By making sure your ads are optimized for mobile, you can reach a wider audience and increase your brand awareness in London.
In addition, a PPC agency in London can help you measure and analyze the performance of your ads, which allows you to see how your brand awareness is growing and make any necessary adjustments to your campaigns.
Overall, a PPC agency in London can be a valuable partner in boosting your brand awareness and driving targeted traffic to your website. By targeting the right keywords and creating compelling ad copy, you can reach your ideal audience and showcase your brand’s unique value proposition.
Why Choose Our London PPC Agency for Your Online Advertising Needs?
If you are looking to drive targeted traffic to your website and generate leads and sales for your business, pay-per-click (PPC) advertising can be a highly effective marketing strategy. However, managing PPC campaigns can be complex and time-consuming, especially if you don’t have the necessary expertise or resources. This is where our London PPC agency can help.
We have a team of experienced PPC specialists who are knowledgeable in all aspects of PPC, including keyword research, ad copywriting, ad campaign creation and management, A/B testing, and campaign analysis and optimization. Our team is dedicated to delivering exceptional results for our clients, and we are constantly staying up-to-date with the latest trends and changes in the PPC industry to ensure that your campaigns are always optimized for maximum performance.
In addition, our London PPC agency offers flexible and customized PPC solutions to meet the unique needs of your business. Whether you are a small business looking to reach a local audience or a larger corporation targeting a global market, we have the expertise and resources to create and manage effective PPC campaigns that drive results.
We are committed to transparency and honesty, and we pride ourselves on our excellent customer service. Our team is always available to answer any questions you may have and provide regular updates on the performance of your campaigns.
Overall, our London PPC agency is a trusted partner that can help you drive targeted traffic to your website, generate leads and sales, and grow your business. Choose us for your online advertising needs, and let us help you achieve your marketing goals.
The Benefits of Custom PPC Strategies for Your London Business
PPC advertising (dominated by Google ads) can be a highly effective way to drive targeted traffic to your website and generate leads and sales for your business. However, to get the most out of your Google ads campaigns, it is important to have a customized strategy that is tailored to your specific business goals and objectives.
Custom PPC strategies can provide a number of benefits for your London business, including:
Targeted advertising: you can target specific keywords and demographics that are relevant to your business and your ideal customers. This allows you to reach a highly qualified audience that is more likely to convert into customers.
Increased ROI: Custom PPC strategies allow you to optimize your campaigns for maximum performance and efficiency, which can lead to a higher return on investment (ROI). By targeting the right keywords and creating compelling ad copy, you can drive more targeted traffic and conversions to your website.
Greater flexibility: Custom PPC strategies allow you to make adjustments and optimizations in real-time based on the performance of your campaigns. This flexibility allows you to continually improve your campaigns and achieve better results over time.
Improved brand awareness: PPC Marketing can help you increase your brand awareness in London by reaching a wider audience and showcasing your brand’s unique value proposition through targeted ad copy.
Competitive advantage: PPC marketing strategies can help you gain a competitive advantage over your rivals by targeting specific keywords and demographics that are relevant to your business and your ideal customers.
Overall, custom PPC strategies can provide a number of benefits for your London business. By targeting the right keywords and creating compelling ad copy, you can drive targeted traffic and conversions to your website, increase your brand awareness, and achieve a higher ROI.
Account setup
Making the appropriate choices at the outset of any PPC campaign is critical to remaining on track. Our PPC experts will help with all parts of account setup across all platforms such as Google ads, Facebook ads, Bing ads and Instagram ads, including choosing target keywords and landing page URLs to maximize your quality score while lowering your cost per click.
Bid optimisation
To maximize your ROI, our PPC management team constantly examines and analyses your bid strategy in relation to the KPIs you’re tracking. We update bids as needed to increase your return on advertising spend or decrease your cost per action.
Keyword research
As a provider of SEO services in London, we know just how important keywords are in digital marketing. We work with you to gain a thorough understanding of your industry and customers, generating a list of keywords and negative keywords for campaigns.
Location targeting
Keywords are crucial, but they’re not everything. Not all PPC advertisements are appropriate for all visitors that search for your target keywords. That is why we utilize location targeting to maximize the effectiveness of your advertising by displaying them for searches in the locations in which you operate.
Remarketing (Retargeting)
As self-serving consumers value research, they won’t always convert the first time they visit your website. We make it simple for you to retarget these qualified leads, inspiring and pushing them to take action. the google ads platform can be configured to take advantage of a number of remarketing opportunities.
GOOGLE ADS AGENCY
We specialize in constructing Google Ads campaigns that will provide you with the swift results required to succeed and meet your company objectives. Regarding search platforms, Google search has the market share, so ensuring that you have top-notch Google search ads campaigns can help you reach more clients, draw more website traffic, and drive more sales.
Google Ads performance examples
Direct to consumer, eCommerce men’s retail niche
Seasonal product where Google trends volume actually tails off September onwards
Consistent monthly budget in place until the last 2 months when it was increased by 20%
Direct to consumer, eCommerce leisure niche
Return on ad spend improved from 3.25x to 5x over the year
Direct to consumer: lead gen home, garden
New website, cost per lead reduced by over 75% through to end of summer campaign
Campaign runs through to beginning of summer holiday – cost per lead reduced to 20% of it’s January level by June
Business to Business, lead gen & eCommerce
Restarted post-lockdown, cost per lead reduced from £50+ to £15 by September
Return on ad spend increased from 3x to 4.5x over year to date
Weddings, lead gen
40% reduction in cost per lead over the year so far
How We Perform PPC
· Step 1
We’ll get to know you and your company before the campaign begins. This will entail reviewing metrics, assessing your current campaigns, conducting audience research, and updating website content and assets. We will also review your primary KPIs and commercial goals to ensure that your new PPC campaign gets off to a good start.
· Step 2
We would never advise placing all of your eggs in one basket. We will advise you on which channels are most successful for your company objectives and KPIs, as well as the ad and spend required to reach them, based on extensive research and analysis.
We examine your online competitors and provide financial advice to ensure you are not left behind. Every significant insight we get during this step contributes to developing your new and enhanced PPC strategy.
· Step 3
The following – and most important – step is to define your target audience and their online habits. We use this to guarantee that your advertisements give exactly what your target audience is looking for.
· Step 4
We can start creating results-driven PPC ads once we’ve found the proper platforms, established your target audiences, and agreed on a monthly budget. We can build ads that appeal specifically to your audience and have an excellent ROI by carefully crafting language and creating custom images.
· Step 5
As part of our PPC management solution, we’ll set up conversion tracking so that you can measure your return on investment. Conversion tracking is critical for assessing your outcomes and focusing on what’s working and what’s not.
This isn’t the time to relax and enjoy ourselves. Following that, we go through the iteration and optimization process, which allows us to quickly enhance your Pay Per Click campaigns and develop even more hyper-targeted advertisements that lead more visitors to content that speaks to their requirements.
Ready to promote your website?
Your website is your business’ greatest digital asset. Don’t let it sit around doing nothing.
PPC ads are the quickest way to get your website in front of the right people, driving traffic to your landing pages and allowing your site to do what it does best: convert. Contact us now to explore how we can help.
Frequently Asked Questions
A PPC agency is a company that specializes in creating and managing pay-per-click (PPC) advertising campaigns for businesses.
With PPC, businesses pay a fee each time one of their ads is clicked. The cost of each click is determined by the competitiveness of the keywords being targeted.
A PPC agency in London helps businesses create and manage effective PPC campaigns to drive targeted traffic to their websites and generate leads and sales.
A PPC agency in London can help your business reach a highly qualified audience, increase your online visibility, and drive targeted traffic and conversions to your website.
Services offered by a PPC agency in London may include keyword research, ad copywriting, ad campaign creation and management, A/B testing, and campaign analysis and optimization.
A PPC agency in London will conduct keyword research to identify the most relevant and profitable keywords for your business. They will also consider factors such as the competitiveness of the keywords and the intended audience.
A PPC agency in London will optimize your campaigns for mobile devices by ensuring that your ads are formatted correctly and that the landing pages they link to are mobile-friendly.
A PPC agency will use tools such as Google Analytics to track the performance of your campaigns and measure metrics such as clicks, impressions, and conversions.
A PPC agency in London will optimize your campaigns to ensure that you are getting the best return on your investment. This may include A/B testing different ad copies and targeting options, and adjusting your bid strategy.
Yes, a PPC management services can help you reach a specific audience by targeting specific keywords and demographics.
Yes, a PPC Management services can help you track your return on investment by measuring the performance of your campaigns and analyzing key metrics such as clicks, impressions, and conversions.
Yes, a PPC agency can help you create effective ad copy by writing compelling headlines and descriptions that showcase the unique value proposition of your business.
Yes, a Digital marketing agency can help you optimize your campaigns for international markets by targeting specific languages and countries, and adapting your ad copy to local customs and cultural differences.
Yes, a Digital Marketing Agency can help you measure the success of your campaigns on social media platforms by tracking metrics such as likes, shares, and comments.
Yes, a Digital Marketing Agency can help you improve the performance of your existing campaigns by analyzing their performance and making recommendations for
Ready to promote your website?
Your website is your business’ greatest digital asset. Don’t let it sit around doing nothing.
PPC ads are the quickest way to get your website in front of the right people, driving traffic to your landing pages and allowing your site to do what it does best: convert. Contact us now to explore how we can help.
